From Chekin we have said that it is time to study, evaluate the trends that large hotels are doing to capture more and more guests every day, that is why we want to bring you first-hand, so that you can study them and adjust them to your accommodation, we are I’m sure they will be of great help to you.
This month of July, brought with it a fairly positive occupancy result for the hotel sector, it is obviously not equated with the years 2018 and 2019, where hotel occupancy was crazy, but they are acceptable levels that if they exceed 2020 in many communities Spanish, reaching up to 70% occupancy.
However, there have been many marketing and sales strategies that have been used to achieve a good occupancy, from bonds issued by governments, to tourist packages and promotions of free nights granted directly by tourist accommodation. The truth at this time is that hotels know that they must offer their future guests two important things; the first, security, the second economic incentives or services attractive enough for this unusual summer.
For example, one of the trends that is becoming very popular are the promotions of the hotel chains to offer late check out, free breakfast and free accommodation for children up to 11 years old, in addition to maintaining a free cancellation policy. It draws a lot of attention especially for those who make family trips.
Like this chain, many others have implemented the strategy of offering free nights for large families, for example, 3×2 promotions, how it is becoming very popular this August in Mallorca, bookings 3 and you only pay for two nights.
Another of the strategies most used by hotels is to offer the guest the possibility of checking in days before even arriving in Spain, using tools such as online Check-in or Self Check-in, providing security, speed and comfort to the guest, this is something that they value very much when selecting a home or hotel. In addition to streamlining the internal administrative processes of tourist accommodation.
From Chekin we have always recommended the best for your accommodation, we keep you updated on market strategies and new trends, here we show you how the online Check-in process can help you with your hotel.
