Considering starting your own business in the holiday rental sector? Then pay special attention to what we are going to tell you. Discover why you should invest in Glamping!
Find out all the details about the latest trend in vacation rentals: Glamping. An expanding business that has become a very good investment opportunity for owners and entrepreneurs.
Glamping holidays have entered the sector with strength during the last few years. Already by 2019 we noticed a significant increase in searches for sustainable tourism and accommodation in the middle of nature.
This travelers preference for disconnection and contact with nature is still booming. In fact, we can see in the following graph how searches about the “nature holidays” term have increased significantly in the last month.
But that is not all, beyond the contact with nature, today’s traveller is looking for new experiences and atypical vacation rentals that can surprise him: This is where Glamping comes in as a solution to his needs.
What is Glamping?
You are probably wondering about the meaning of Glamping: The term “Glamping” is a combination of “Glamorous” and “Camping“.
Basically it is a form of accommodation in the middle of nature with a great difference from the rest of rural lodgings: We are talking about camping in natural areas but enjoying all the luxuries and comforts that you can imagine.
“Glamping revolutionises the concept of holidays in the middle of nature, now with all the luxuries you can imagine”.
Get to know the typologies within Glamping
For many owners and entrepreneurs, investing in Glamping has already been one of the most successful businesses ventures of their lives.
We are currently referring to an idea that has just arrived on the market and that meets the needs of a whole new group of travellers.
We are talking about those who had never thought of going camping or staying in a campsite for the sake of luxury and comfort. However, are these the same people who actually want to enjoy nature. The solution? The Glamping.
Moreover, those who want to experience a luxury holiday at reasonable prices would also fall into this new type of accommodation’s target group.
“Glamping is more than just tents…”.
Within Glamping there are many other types of accommodation to invest in: There are tents, tree houses and even luxurious train wagons.Obviously, with a much more modern and livable appearance than we are used to.
Inside you can find high quality mattresses and pillows, modern design, private bathrooms, resort-style toiletries, verandas and even cooking facilities.
Tree cabins
Train carriages
Tents
Luxury caves
Modern caravans
Bubbles
Glamping is undoubtedly the perfect solution to those who want to enjoy nature without having to pitch their own tents or renounce the comforts of a hotel.
Why invest in Glamping?
As we mentioned earlier, Glamping is the latest trend in vacation rentals and is presented as a totally sustainable and innovative way of holidaying for travellers. Amongst the advantages of starting out in this Glamping sector are the following:
- It is an innovative form of accommodation. Today’s travellers are looking for original experiences. This latest trend in tourist accommodation gives them the innovation and exclusivity they are looking for, which will undoubtedly increase your bookings.
- It welcomes a new type of client. Glamping covers the needs of a new market segment. This type of traveller is looking to connect with nature without giving up the slightest comfort factor: Peace, silence, environment, good beds, private bathrooms, perfect temperature, free of insects, etc.
- Lower investment and higher profit. A business that allows you to recover your investment in a short period of time. Studies estimate a payback time of approximately 2 years.
- Possibility of offering digital solutions to a more demanding tourist. The type of traveller who enjoys Glamping is a very demanding tourist with a need for disconnection. In this aspect it is very easy for a Glamping to use online check-in solutions to reduce the contact between guest and host on arrival.
- The same requirements as if you had a campsite. The regulations to follow are the same as you would need to follow for any establishment considered as a tourist campsite (Royal Decree 2545/1982).
- Manage it in the same way as any other accommodation. Glamping can be advertised in the same way as a holiday rental, using different platforms.
It’s trendy! Many instagramers are increasingly frequenting this type of destination in the middle of nature, so it can be a good opportunity to improve your bookings in a simple way using social networks.
