As summer 2025 approaches, the competition for guests will heat up—literally and figuratively. Rising travel demand, evolving booking behaviors, and growing guest expectations mean that hoteliers need a sharp, data-driven hotel sales strategy to st...
codes, instead of traditional keys or keycards. Adopting hotel keyless entry is not just about modernizing access; it transforms the entire guest journey, boosts operational efficiency, and significantly enhances security. This article explores the c...
In a competitive hospitality industry, having a strong hotel value proposition is more important than ever. Your value proposition is the promise you make to your guests and the unique reasons why they should choose your property over others. In 2025...
Not all guests are the same, nor should they be treated that way. From the solo business traveler to the multi-generational family, understanding who your guests are is key to delivering memorable experiences, optimizing revenue, and building loyalty...
Understanding your competitors is just as important as understanding your guests. Without a clear picture of what other hotels in your area or category are offering, you risk falling behind in pricing strategy, amenities, guest experience, and brand ...
The hospitality industry is more competitive and diverse than ever before. From urban high-rises to rural eco-lodges, there are many types of hotels, and each serves a unique market. For hoteliers, understanding your property’s category is just the...
Running a hotel involves more than welcoming guests, it also means managing risk. From property damage to guest injuries, hoteliers face a variety of unexpected situations that can impact both revenue and reputation. That’s why hotel insurance is e...
The average room rate (ARR) is one of the most important metrics in hospitality. It reflects how well your hotel is pricing rooms, targeting customers, and maximizing revenue. But understanding and optimizing ARR requires more than checking monthly s...
A modern hotel commercial strategy is no longer just about filling rooms, it’s about aligning marketing, sales, and revenue management into a single growth engine. Hotels that adopt a unified approach can drive more direct bookings, increase guest ...
First impressions matter. In the hospitality world, the moment your guest walks through the door, or even lands on your online check-in page, sets the tone for their entire stay. That’s why crafting a seamless and thoughtful hotel welcome is one of...
As the summer season kicks into high gear, hoteliers face increased competition, and opportunity. One of the most effective ways to increase direct bookings, drive guest satisfaction, and raise average revenue per reservation is through well-designed...
The “Airbnb vs hotel” debate continues to shape the future of travel. For property managers—whether managing vacation rentals or hotel rooms—understanding how travelers perceive each option is crucial. Both accommodation types offer d...
